Methodology Of Dissertation

Methodology Of Dissertation-31
This interview method was chosen over unstructured or structured interviews, because this study intends to answer the research questions by asking specific questions, but not so much (unstructured) that it generates useless data, and not so less (structured) so as not to miss out on any unanticipated information.The interview questions in the semi-structured interview are in appendix.

This interview method was chosen over unstructured or structured interviews, because this study intends to answer the research questions by asking specific questions, but not so much (unstructured) that it generates useless data, and not so less (structured) so as not to miss out on any unanticipated information.The interview questions in the semi-structured interview are in appendix.

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Details regarding effectiveness are measured using objective means (such as increase in candidate application and reduction in costs), thereby warranting a positivist approach.

Due to the positivist nature of the research, this study would adopt a deductive approach (Saunders et al, 2007).

Therefore as this study aims to understand the recruitment process within Lloyds TSB and also any benefits associated with online recruitment, a case study would be most effective.

Two separate yet parallel approaches would be utilized in this study, and are outlined in the table 1 below.

Also, members of the online recruitment team being interviewed had different positions within recruitment and handled separate tasks.

The questionnaires were given to them beforehand, when the approval was first sought, and each respondent chose the questions that they were more qualified to respond to.

She spoke to several of her colleagues on my behalf and they agreed for me to conduct telephone interviews with 4 members of the graduate recruitment team, some of which had been there for an average of 5 – 10 years (reasons expatiated further in this chapter).

Due to the non-intrusive nature of my research, there were no objections or limitations raised by the participants with regards to the questions asked or the purpose of the study.

Table 2: Interview Respondents and Questions asked Each respondent were asked for their consent to interview, prior to the interview sessions, and also requested not to have their names mentioned so as to prevent any form of organizational backlash if the contents of the study were interpreted in any other non-academic form, and distributed.

They have therefore been given fictional names, so as to make the research more readable.

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